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Privacy Policy

Last updated: 28 April 2026

TopBrandOutlet ("we", "us", "our") is the data controller for personal data collected through this site. This notice explains what we collect, why, how long we keep it, and the rights you have under the UK GDPR and the Data Protection Act 2018.

1. Who we are

TopBrandOutlet is a UK-based multi-seller marketplace. You can contact us at [email protected].

2. What we collect

  • Account: name, email, phone, password hash, addresses.
  • Orders: items, totals, VAT, shipping & billing addresses.
  • Payments: tokenised card metadata only (last 4 digits, brand). Full card data is handled by Stripe and never reaches our servers.
  • Technical: IP address, device, browser, pages viewed, cookie identifiers.
  • Marketing consent: whether you opted in, when, and via which channel.

3. Why we use it (lawful basis)

  • Contract — to fulfil your orders and provide the marketplace.
  • Legal obligation — to keep VAT records (HMRC), to respond to law enforcement, and to operate our anti-fraud checks.
  • Legitimate interests — securing our service, preventing fraud, and improving the site, balanced against your rights.
  • Consent — for marketing emails and non-essential cookies, where you have opted in.

4. Who we share it with

  • The seller of the product you purchased (so they can fulfil and ship your order).
  • Stripe (payments) and our shipping carriers.
  • Cloudinary (uploaded images), Brevo / SMTP (transactional and marketing email), our hosting and analytics providers.
  • HMRC and other public bodies where the law requires it.

We do not sell your personal data.

5. International transfers

Where data leaves the UK or EEA we rely on UK adequacy regulations or the International Data Transfer Agreement / Addendum, plus appropriate technical safeguards.

6. How long we keep it

  • Account data: while your account is active, then up to 6 years for tax records.
  • Order & VAT records: 6 years (HMRC requirement).
  • Marketing logs: until you withdraw consent, plus a short audit window.
  • Support tickets: 2 years.

7. Your rights

You have the right to:

  • Access the data we hold about you.
  • Correct anything that is inaccurate.
  • Erase your data, subject to our legal retention duties.
  • Restrict or object to certain processing.
  • Receive a portable copy of data you provided.
  • Withdraw consent at any time.

To exercise any of these, email [email protected]. You can also complain to the UK Information Commissioner's Office at ico.org.uk.

8. Security

Passwords are hashed with bcrypt. Payment card data is handled by Stripe and never stored on our systems. Access to admin tools is restricted by role, audited, and rate-limited.

9. Cookies

See our cookie notice for the cookies we set, and how to change your preferences.

10. Changes

If we make material changes to this notice we will tell you by email or a banner on the site before they take effect.